Monday, November 1, 2010

Why organizations need Change Management?

Organizational Change Management is a process of aligning the organization's people and culture with the changes in business strategy, structure, technology and business processes.
At the most basic level it says all change involves some degree of loss. Even it is a loss of stability, expertise, relationships or understanding people often try to avoid loss by resisting change. Resistance can be recognised as the biggest barrier to change. Resistance may come in different forms. It can be expressed with different emotions such as anger, frustration and fear which may carry negative impact on productivity of an individual.

Many technology implementations which may cause redesigning of business processes may become fail on delivering project expected benefits by ignoring the impact that change will have on the people. If organizations ignore the importance of organizational change management could end up experiencing the following risks:
  • Increased resistance to new technology
  • Decreased quality and customer service
  • High turnover and absenteeism
  • Difficulties in recruiting and retaining high performers
  • Damaged internal and external brand names
However, if organizations focus on managing IT-driven organizational changes by following people focused change management process along with their IT implementation process they will experience the successful management of their organizational change and end up with following benefits such as:
  • Realization of the project’s anticipated benefits
  • Higher return on technology investments
  • Retention of high performers
  • Maintained and improved productivity
  • Improved employee satisfaction and morale

2 comments:

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